Last edited by Tetaxe
Tuesday, November 24, 2020 | History

9 edition of The Art of Client Service found in the catalog.

The Art of Client Service

58 Things Every Advertising & Marketing Professional Should Know

by Robert Solomon

  • 131 Want to read
  • 13 Currently reading

Published by Kaplan Publishing .
Written in English

    Subjects:
  • Sales & marketing,
  • Business & Economics,
  • Business / Economics / Finance,
  • Business/Economics,
  • Sales & Selling - General,
  • Business & Economics / Sales & Selling,
  • General

  • Edition Notes

    Revised and Updated Edition

    The Physical Object
    FormatHardcover
    Number of Pages208
    ID Numbers
    Open LibraryOL11882247M
    ISBN 101427796718
    ISBN 109781427796714
    OCLC/WorldCa190792454


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The Art of Client Service by Robert Solomon Download PDF EPUB FB2

The Art of Client Service is, quite simply, the only book account people need to understand what it takes to build and maintain great client relationships in the advertising, marketing, digital and social media worlds.

Robert Solomon has distilled a /5(27). The Art of Client Service can help. Now in its third, thoroughly revised edition, this classic guide does what no other book even attempts: define, delineate, and describe in detail what a client service person does in order to produce stellar work and forge deeper, more enduring relationship with their clients.

The students enjoy the straight forward approach and find that Robert Solomon's outstanding examples provide a real-world perspective hard to find in many college courses.

For my students, The Art of Client Service is a handbook that will guide them as they prepare to enter the ranks of working marketing professionals/5(27). Now fully updated and revised, The Art of Client Service is geared to the entire account team -- copy writers, art directors, and planners, researchers, media executives, support staff -- anyone who works with clients.4/5.

A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve.

Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work.

A practical guide for providing exceptional client service. Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve.

People will think more favorably of you if you give them the floor. They will appreciate your interest in what they have to say. “Listening is more important than talking.” That’s just one of “54 things every advertising and marketing professional should know” according to Robert Solomon’s book, The Art of Client Service.

Watch. In The Art of Client Service, Robert Solomon, a well- known advertising executive provides account managers in his industry and others with the fundamental guide to client service-the "care and feeding" of a company's clients. An Advertising Book in Disguise. I was about to leave for vacation, and was looking for a beach read.

Danny Meyer had been generous enough to supply an endorsement for my book, The Art of Client Service, so the least I could do was buy his book. I am very glad I did. Books to improve your customer service. Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless.

In his clear and fluff-free book, Jeffrey Gitomer teaches (and challenges) us to go beyond mere satisfaction and aim for customer : Mathew Patterson. Description or summary of the audiobook: A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this The Art of Client Service book and its author argue otherwise, claiming there /10().

“This book is essential reading for anyone in the creative services profession. Marketing disciplines may change with the times, but the art of client service is timeless—and Robert has captured its essence.” —Barry Wacksman, Executive Vice President, Chief Growth Officer R/GA/5(6).

Access a free summary of The Art of Client Service, by Robert Solomon other business, leadership and nonfiction books on getAbstract. Skip navigation Menu6/10(). “The Art of Client Service is the first book we give to new employees on how to approach account management.

Robert takes what has become increasingly complex and translates it into actionable steps that help agencies get better at serving clients. In The Art of Client Service, Robert Solomon, a well- known advertising executive provides account managers in his industry and others with the fundamental guide to 3/5(2).

getAbstract Summary: Get the key points from this book in less than 10 minutes. Following Robert Solomon's 54 rules will turn your staff members into better account executives.

Perhaps think of this list as making up a course on how to teach people to become better service representatives and build effective client relationships. The Art of Client Service teaches how to deliver them all. Sara Lipson, Chief Customer Sciences Officer, Market & Business Intelligence TIAA-CREF.

This book is essential reading for anyone in the creative services profession. Marketing disciplines may change with the times, but the art of client service is timelessand Robert has captured its. The Art of Client Service. By Robert Solomon.

Serving clients well should be simple, except it isn’t. Solving problems should be easy, but almost never is. Very few people do these things well, which explains why so many acounts go into review.

Art of Client Service: 54 Things Every Advertising & Marketing Professional Should Know by Robert Solomon. Account executives, and anyone else who deals with clients, will find themselves flinching, laughing, and committing to memory this sound advice, presented through real-life stories of satisfying success and embarrassing failure along the.

If you work with clients in any industry, "The Art of Client Service" is for you. If you work in an advertising or marketing agency, then this book is ling decades of experience, advertising executive Robert Solomon has compiled the definitive resource for advertising and marketing account executives: a fast-reading, pocket-size, actionable checklist of 58 e.

The Art of Client Service can help. Now in its third, thoroughly revised edition, this classic guide does what no other book even attempts: define, delineate, and describe in detail what a client service person does in order to produce stellar work and forge deeper, more enduring relationships with their clients/5().

A practical guide for providing exceptional client service. Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance 4/5.

The art of client service. [Robert Solomon] -- "If you work with clients in any industry, The Art of Client Service is for you. If you work in an advertising. The art of client service.

[Robert Solomon] -- "If you work in advertising or marketing agency, or in any other professional service firm, this book is for you. New and veteran account executives will find it indispensable, as will anyone else. "The Art of Client Service is, quite simply, the only book account people need to understand what it takes to build and maintain great client relationships in the advertising, marketing, digital and social media worlds.

Robert Solomon has distilled a long, successful career into an insightful, entertaining and deceptively powerful little book that is required reading for /5(23). The Art of Client Service can help.

Now in its third, thoroughly revised edition, this classic guide does what no other book even attempts: define, delineate, and describe in detail what a client service person does in order to produce stellar work and forge deeper, more enduring relationships with their clients/5(24).

The Art of Client Service The Classic Guide (Book): Solomon, Robert: "A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are.

The Art of Client Service is an invaluable resource and should be mandatory reading for any marketing and advertising professional. It is the clearest, most complete, and easiest to understand book available on client services and provides insights and tips from someone that has “been there, done that” with big agencies and even bigger clients/5(38).

keep a paper trail the art of client service meet regularly to stay on task the art of client service make yourself available the art of client service have an agenda for every meeting the art of client service define action items the art of client service The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know (Revised and Updated Edition) by Robert Solomon and a great selection of related books, art and collectibles available now at   Franco’s Renaissance Readers Book Club recently convened to discuss our takeaways from Robert Solomon’s The Art of Client Service: 52 Things Every Advertising and Marketing Professional Should book is a guide to, in Solomon’s words, “define, delineate, and describe in detail what a client service person does to produce stellar work Author: Nikki Little.

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One possible answer comes from legendary ad man Tom Messner, who in a years-ago article in ADWEEK, likened an earlier edition of The Art of Client Service to one of the Old Testament’s five books of Moses, commanding people to “Read this at the beginning of your career rather than at the end, like me.”.

The Art of Client Service is geared to the entire account team: writer, art director, planner, researcher, media executive, producer, and support staff-anyone who works with clients.

Each of Solomon's 54 tips deals with a specific issue that an account manager will undoubtedly encounter when dealing with a : Dearborn Financial Pub. Five Client Challenges to Agencies CHARTER 52 Five Client Service Principles to Believe In ACKNOWLEDGMENTS: REMEMBER TO SAY "THANK YOU" POSTSCRIPT A BUNCH OF BOOKS TO MAKE YOU BETTER AT WHAT YOU DO ABOUT THE AUTHOR INDEX The Art of Service Certified Professional; View All; Info 22B/ South Pine Road Brendale, Qld Australia Call us at (US) or (AU) 07 Subscribe to our newsletter.

Get the latest updates on new products and upcoming sales. R I ACT OF BEING OF SERVICE I love the client service job because it is an act of service, and my focus has always been on turning the c into r or "act" to "art„. Today I want to share with you some basics of how I have been trying to achieve that.

Training Client Testimonials. Ivanka and the Art of Service once again has out done themselves. The course is a easy read and to the point. again the response was detailed and very for the book, I found The Art of Service to have published the most comprehensive and digestible course around.

I recommend this study book and. The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know, Revised and Updated Edition Product Category: Books Title: The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know, Revised and Updated Edition Authors: Robert Solomon Binding: Hardcover Publisher: Kaplan Publishing Seller Rating: % positive.The Art of Service believe that a continuous pursuit of knowledge is the only way to maintain a competitive edge in the world of technology.

Far too often, leaders will realize that their existing knowledge is not going to be relevant for the outcome expected, and they are at risk of becoming obsolete.